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Join the Club. Score the Goods.

Every month, we pick one subscriber to receive the full routine - paste, powder & the sheets!

low-tox before that was even a thing

Nonna Knew. Now You Do.

Laundry Powder – Tough on grime. Soft on skin. Built for real laundry.Laundry Powder – Tough on grime. Soft on skin. Built for real laundry.
Laundry Powder – Tough on grime. Soft on skin. Built for real laundry. Sale priceFrom $27.00
(4.9)
The Sheets – No microplastics. No drama.The Sheets – No microplastics. No drama.
The Sheets – No microplastics. No drama. Sale priceFrom $16.00
(5.0)
The paste – that started it all.
The paste – that started it all. Sale priceFrom $16.50
(5.0)
The full Red Star ritual — and $6 in your pocket.
The full Red Star ritual — and $6 in your pocket. Sale price$44.00
(5.0)
The Big Clean Bundle — 2 pastes. 4kg of powder. 4 boxes of sheets.
The Big Clean Bundle — 2 pastes. 4kg of powder. 4 boxes of sheets. Sale price$115.00
(5.0)
Shop the Full Routine

LAUNDRY DAY. ZERO DRAMA.

Most sheets= microplastics. ours=bamboo. big difference.

Grab the Good Sheets

Older than your Nonna. Cleaner than your conscience.

The OG paste. Still scrubbing strong 100+ years later.

Buy our hero paste

the beginning 🧼

Our 100+ Year Story

In 1908 two soap makers from Denmark started Red Star with a single product- a cleaning paste they manufactured and distributed (by push bikes!) to local factories, shops, and homes. This is a quintessential Aussie story, of having a go and offering a beautifully crafted product to the community.

How it started.

1908 — In 1908, Peter Petersen and Peter Mogusen started Red Star Cleaner in the Melbourne suburb of Fitzroy. Soap-makers from Denmark, they brought to Australia their special formulation for an all-natural, multi-use, cleaning paste to pedal to the factories across the city.

1936 — The Next Chapter

When Peter and Peter retired in 1936, they passed Red Star on to Charlie Goodall, a local salesman who had been supplying them with bentonite clay, wood rosin, and pumice.

Charlie wasn’t just familiar with the formula, he believed in it. He took over the business, and added something of his own: eucalyptus oil. Drawn to its natural deodorising and sanitising power, Charlie refined the recipe, building a cleaner people trusted in homes, sheds, and laundries across Victoria.

For the next 90 years, Red Star stayed in the family, cared for by Charlie’s wife Adele, his son Leigh, and his granddaughter Kerrie.

2024 — Red Star Reborn

Still small-batch. Still proudly Victorian. But reimagined for a new generation of clean.

🌱 Our Values.

Effectiveness & Safety: At Red Star, we aim to create the Best Products and choose the best ingredients with no compromise, whilst keeping an open mind to improvements for every product.

Tradition: We honour the Heritage of Red Star and aim to preserve craftsmanship by employing traditional manufacturing techniques, even when it is labour intensive and more costly to do so.

Reliability: We utilise the latest technology and form strategic partnerships to ensure the customer experience is consistent, reliable, and enjoyable.

Transparency: We are transparent about the ingredients in our products, best-use practices, and changes made to formulations.